💥 A historic fall. At the beginning of 2025, Elon Musk is going through one of the worst periods of his career. In just a few weeks, his fortune has evaporated: –113 billion dollars. The cause? An explosive combination: the fall of Tesla… and its close link with Donald Trump.
📉 The brutal crash: Musk loses 25% of his fortune
You read that right. In January, Musk sees his assets shrink by 25%. And it’s not over. Tesla’s shares plunge by 33% in February, just after Trump’s inauguration.
Event | Date | Impact |
---|---|---|
Loss of fortune | January 2025 | –113 billion $ |
Tesla’s stock drop | February 2025 | –33% |
The link between the two? Musk is part of the Trump administration, via the controversial Department of Government Efficiency (DOGE). A closeness that is troubling.
🚗 Tesla: a symbol in peril
Tesla, long a darling of investors and a green icon, is facing a total storm.
- 😟 Plummeting investor confidence
- 🚫 Protests outside showrooms
- 📉 Declining sales of electric cars
Problem | Consequence |
---|---|
Image tarnished by Trump | Clients and partners turning away |
Ultra-competitive market | Ford, GM, Rivian gaining strength |
Tense internal atmosphere | Team morale at an all-time low |
Tesla is wavering. And Elon can no longer afford any mistakes.
⚠️ Trump + Musk = a toxic duo?
Musk has gotten closer to Trump to influence tech policies. The result? It’s a political boomerang.
- 🌪️ Flawed, perceived as dangerous relations
- 🔍 Political stakes weighing on Tesla’s image
- 🗣️ Public resentment, even among brand fans
Fact | Impact |
---|---|
Musk, Trump’s advisor | Discomfort in Silicon Valley |
Tesla associated with Trump | Growing rejection of the brand |
Public statements | Amplified effect on the markets |
Musk is caught between two fires. And even his allies from yesterday are starting to distance themselves.
💼 US Tech: everyone on alert
Musk is not the only one affected. Google, Amazon, Apple, Microsoft are nervously watching the situation.
Company | Strategy towards Trump |
---|---|
Amazon | Public opposition |
Apple | Apolitical and stable image |
Discretion and diplomacy |
One watchword: stay cautious, keep your distance. While Musk sinks, other giants are carefully avoiding the political arena.
🧭 And now?
Elon Musk announces he wants to reduce his role in the DOGE, to refocus on Tesla, SpaceX, Neuralink.
But the question remains:
👉 How to restore Tesla during such a deep crisis?
- 🍍 Reduction of political engagement
- 🌈 Rebranding image repositioning
- 🕵️♂️ New marketing and product strategies to come
Key to the future | Why it’s crucial |
---|---|
Post-crisis strategy | Restore trust |
Focus on Tesla | Revive sales & innovation |
Internal leadership | Re-energize teams |
🔮 Coming up: Can Musk politically survive Trump? And can Tesla be reborn despite everything? The coming months seem decisive.

Hello, my name is Manon, I’m 40 years old and I’m a journalist specializing in current affairs. Passionate about news and investigative reporting, I strive to cover a wide range of topics with rigor and integrity. My goal is to provide insightful analysis and contribute to an informed public debate.